HomeNews and EventsMaserati and Barbie team for limited-edition SUV

Maserati and Barbie team for limited-edition SUV

10% of the sale benefits the Barbie Dream Gap Project

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Maserati and Barbie are collaborating on a limited-edition Grecale Trofeo SUV, with 10 percent of the sale price benefitting the Barbie Dream Gap Project. The Barbie Maserati Grecale Trofeo was developed by Fuoriserie, Maserati’s inhouse customization department, and unveiled as part of Neiman Marcus’ Fantasy Gift Guide for the tidy sum of $330,000.

 Barbie x Maserati Grecale Trofeo SUV (Image courtesy of Maserati)

To put the things in perspective, a base Grecale Trofeo starts at $102,500. However, if you are inclined to purchase a limited-edition version of the SUV, head to your local Neiman Marcus, or let your fingers do the walking and hit up their website.

 Barbie x Maserati Grecale Trofeo SUV (Image courtesy of Maserati)

“With a legacy of influencing style and culture, this luxe ride is inspired by female empowerment and the pink phenomenon known as ‘Barbiecore.’ The iconic Barbie pink hue covers the sculpted lines of the exterior and, in true Barbie style, is sealed with an iridescent topcoat revealing an unmistakable rainbow effect,” per the Neiman Marcus listing. “Complementing the eye-catching exterior, the interior features black leather seats with pink leather accents throughout.”

Only one Barbie Maserati Grecale Trofeo is available in the United States. As mentioned above, 10 percent of the sale price will benefit the Barbie Dream Gap Project, a global initiative to help provide equal opportunities and remove barriers for girls.

Barbie x Maserati Grecale Trofeo SUV (Image courtesy of Maserati)

As this is a Maserati, it has performance to match its overall savoir faire (even in SUV-guise) thanks to the 3.0-liter V6 Nettuno engine that produces more than 500 horsepower. The engine is paired to an eight-speed ZF automatic transmission. According to Maserati, the Trofeo goes from 0-60 mph in 3.6-seconds and has a top speed of 177 mph.

David P. Castro
David P. Castro
The Santa Rosa, California native is an experienced automotive and motorsports writer with a passion for American muscle cars. He is a credentialed automotive, NASCAR, and IndyCar reporter that graduated from the University of Nevada. A devoted F1 and NASCAR fan, he currently resides in Phoenix, Arizona with his wife, son, Siberian Husky, Mini Cooper, and 1977 Chevrolet C10.

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