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HomeMediaMeet the Mazda MX-30, automaker’s first electric vehicle

Meet the Mazda MX-30, automaker’s first electric vehicle

Futuristic 1981 MX-31 concept car was restored and unveiled alongside this newest Mazda

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(Editor’s note: We recently shared news of Mazda restoring its futuristic 1981 Giugiaro-designed MX-81 concept car so it could be showcased as the automaker unveiled the MX-30, its first all-electric crossover vehicle.)

Mazda North American Operations says the MX-30, the brand’s first battery-electric vehicle, will arrive in US dealerships this fall, with the car to be available first in California.

“Mazda is preparing for the fast-changing US market demands by taking a multi-solution approach to electrification,” Jeff Guyton, president of Mazda North American Operations, was quoted in the announcement. 

“The battery-powered MX-30 will begin the introduction of additional electrified models, including a series plug-in hybrid with a rotary generator for MX-30, a plug-in hybrid for our new large platform, and a traditional hybrid for our new American-made crossover. 

“While these powertrains will be optimized for their platforms, Mazda fans can expect great driving dynamics and beautiful design across all models.

 The rotary generator will mark the return of our unique rotary powertrain,” he noted. “This technology is being engineered for nearly silent operation and will replenish the battery rather than drive the wheels. As a result, the MX-30 will always drive like the engaging EV that it is, but with freedom to charge from the wall or on the go.”

Mazda’s says the MX-30’s electric motor that drives the front wheels delivers 144 horsepower and 200 pounds-feet of torque. It adds that the batteries can be charged to 80 percent in 36 minutes with fast-charging equipment.

The company said the crossover’s design was based on a new “Human Modern” concept combining “the appeal of futuristic design with a sense of familiarity.”

Mazda calls them ‘freestyle’ doors

The styling includes what Mazda calls “freestyle” doors, with two on each side but with the rear doors hinged at the back.

Inside, the car has a floating center console and, like the door grips, cork is used, not only for its grip but as homage to Mazda’s origins as a cork manufacturing company.

For more information, visit the MX-30 website.

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Larry Edsall
Larry Edsall
A former daily newspaper sports editor, Larry Edsall spent a dozen years as an editor at AutoWeek magazine before making the transition to writing for the web and becoming the author of more than 15 automotive books. In addition to being founding editor at ClassicCars.com, Larry has written for The New York Times and The Detroit News and was an adjunct honors professor at the Walter Cronkite School of Journalism and Mass Communication at Arizona State University.

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