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Video of the Day: The story of MPC

Model Products Corporation and its work producing promotional and glue-together model car kits


Long before they were old enough to drive, millions of young Americans bought and assembled plastic model cars produced by companies such as AMT, Revell and MPC, which also was known for its scale-model “promotional” cars that dealerships gave to customers.

The Video of the Day by MaxModels shares the story of MPC. 

In the audio, the presenter also suggests that those who want even more information should read “A Brief History of the Model Products Corporation” on the MotorCities.org website.

The YouTube presentation of the video also offers links to an interview with MPC co-founder George Toteff and to another feature story on the Promotex website.

Larry Edsall
A former daily newspaper sports editor, Larry Edsall spent a dozen years as an editor at AutoWeek magazine before making the transition to writing for the web and becoming the author of more than 15 automotive books. In addition to being founding editor at ClassicCars.com, Larry has written for The New York Times and The Detroit News and was an adjunct honors professor at the Walter Cronkite School of Journalism and Mass Communication at Arizona State University.


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