Pick of the Day: 1969 Oldsmobile Toronado

The 1966 Oldsmobile Toronado was truly one of the most significant American cars in the 1960s. Nonetheless, it is not a leading collectible in the market, which is mind-blowing because it has so much on its side: styling, engineering, horsepower and presence. The redesigned 1968-69 Toronado is an even better value, which is why this 1969 Oldsmobile Toronado is our Pick of the Day. It is for sale on ClassicCars.com by a dealership in Minnesota. (Click the link to view the listing)

For 1968, the Toronado received a heavy facelift that featured new front-end styling. Thanks to new U.S. regulations for side-markers, Oldsmobile designers wrapped the parking lights around to the sides. Headlights remained concealed, but now they were hidden behind a grille instead of popping up. Also behind the grille was a new engine, a 455 that put out 375 horsepower. While that was down 10 from 1967, torque was up 30; a 400-horsepower W34 455 included an air induction snorkel similar to the mid-size performance models.

For 1969, detail changes were made, with the most noticeable being the design of the trunk lid. Otherwise, the Toronado continued to offer the same strengths as before: roadability and handling, plenty of room due to the flat floor (ditto the luggage compartment), and a “whisper-quiet ride” thanks to the positioning of the transmission in the engine compartment. Both engines remained, though the W34 was downgraded and lost its unique air induction snorkel.

This 1969 Oldsmobile Toronado is claimed to have come from a ‘sweet elderly couple that had to downsize.” Seller adds it’s “always [been] garaged, maintained and pampered.” A recent repaint of the original Burgundy Mist was done in base and clear coats, topped by a black vinyl top. Like most Toronados of this vintage, a 375-horse 455 powers this one, which is “strong, non-smoker and non-dripper with great compression.” The interior is equally as nice, with “no cracks in seats, dash or arm rests,” plus it has air conditioning, tilt-wheel, and power windows.” The chrome and stainless steel trim are excellent too.

This 117,000-mile 1969 Oldsmobile Toronado “is turn-key and ready to have fun.” Some may bemoan the idea of front-wheel drive, but there’s a difference between an econo-box and a big-block Olds. For $17,950, don’t you think you owe it to yourself to check out this affordable slice of luxurious fun?

To view this listing on ClassicCars.com, see Pick of the Day.