Have the people who have been searching for vintage Ford Broncos found their dream machines, or have they given up after seeing the prices being asked? Or perhaps they’ve simply decided to buy one of the new Broncos Ford soon will start producing?
Whatever the reason, Bronco continues to move down the most-searched ratings on the ClassicCars.com Marketplace. The Bronco surged to a high as fifth on the list in July, but dropped out of the top-1o in August, and in September, it was only 18th among searches specifying only model name without consideration for year of production.
But while the Bronco has been hobbled interest in vintage SUVs remains strong with the International Scout seventh and the Willys Jeep back among the top-15.
“It is possible that people have just been inundated with so much hype over the new Bronco launch that they are looking elsewhere,” Andy Reid, ClassicCars.com‘s East Coast editor and market analyst, said of the Bronco’s drop in searches.
“Another reason could be a situation in which everyone who wanted one got one, and the spike in prices scared people on the fence off of the Bronco and into what until recently were more affordable classic off-road vehicles, such as the Scout and the Jeep.
“The Scout, though an orphan marque, has always had a following and been considered a pro-grade off-road vehicle. The Jeep was the first of its kind, both attributes that can be attractive to buyers in the collector vehicle market.”
Except for the earlier Bronco bounce, there were few changes of significance among all-year searches, though Ford, the generic brand, did pass Mustang for second place behind Chevrolet.
Volkswagen Bus, DeLorean and Chevrolet C-10 continued to round out the top-6. Also in the top-10 were the Scout, Buick Grand National, Corvette and Chevelle.
September was the second month in a row that the Grand National and Chevelle were among the top-10, indication of a popularity trend for those models.
Meanwhile, in the rankings based on searches by make, model and year, The top-2 places continued to be held by the 1967 and 1969 Ford Mustangs, though they changed places in September with the ’67 atop the list. Next in order came the 1967 Chevrolet Impala, 1969 Dodge Charger and 1964 Impala.