Pick of the Day: 1978 Ford Bronco custom green machine

Retro-themed SUV is powered by a 429 V8

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Bronco
The Bronco has been treated to a flashy metallic paint job

You might need some flared jeans and flannel to go along with this retro-themed, custom-painted Pick of the Day, a striking metallic-green 1978 Ford Bronco complete with lots of chrome, custom accent artwork and a 429 cid V8 to power it down Main Street.

When Ford released the Bronco in 1966, its intention was for Americans to “cut a trail to the great outdoors.”  Ford targeted the Jeep CJ5 and the International Harvester, and the Bronco was well-received at the time.  The segment soon became so popular that competitors like the Cherokee and Blazer dipped in for a piece of the action.

Bronco

Still, Bronco continued to play a key role in that arena, and it survived through a total of five generations before being discontinued after 1996.  (It’s now scheduled to come back for 2021 at a to-be-announced date).

Despite its huge off-road tires, this Bronco is less likely to be found navigating the back country as strutting its stuff on the car show circuit, or from the comfort of a paved parking lot.  Its paint job looks fresh, and the undercarriage appears to be spotless.

The truck brings “classic and modern looks into one crazy hot rod,” according to the private seller in Boise, Idaho, advertising the Bronco on ClassicCars.com.

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Bronco

 While the ad omits any interior photos, the seller indicates that the Bronco has custom seats with Ford script, green panels and mustangs stitched in. 

From the list of upgrades and enhancements, there has been substantial effort in all the fine details mechanically, too.  The Bronco has a rebuilt transmission, new fuel lines, a limited-slip differential, and 4-wheel disc brakes.  Adding to the “modern” component is a Bluetooth-equipped audio system.

Bronco

Over the course of the Bronco’s three decades, the rarest of all body styles was the 1978-79 third generation.  Due to launch timing challenges with the concurrent fuel crisis, the 1978 Bronco came out a few years later than intended, but when it hit the marketplace, it was a hot seller.  There were about 180,000 Broncos sold during those model years in a variety of trim levels. 

There probably aren’t many left today, especially in the show condition of this one. 

The asking price is $38,995. The next owner might consider accessorizing with a small disco-ball pendant to hang from the rear-view mirror, available for about $12 on Amazon.

To view this listing on ClassicCars.com, see Pick of the Day

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Tyson Hugie grew up in a family of gearheads and enjoys anything to do with automotive and motorsports. He is a contributing editor to Redline Reviews, a YouTube channel with coverage from major auto shows. He also writes for Arizona Driver Magazine and holds leadership positions with a number of car clubs. Tyson has lived in Arizona for 10 years and his current obsession is Japanese cars from the early 1990s which, though hard to believe, are now becoming classics. Tyson can usually be found exploring offbeat and obscure road trip destinations on his blog "Drive to Five," which started as a way to share travel stories and experiences with his now-550,000-mile Acura.

5 COMMENTS

    • Ken, The last line of the article reads: “To see this listing…, see Pick of the Day”. Pick of the Day is a link to the ad. It is pretty odd that there are no undercarriage or engine bay shots in the ad but just contact the seller, maybe they have some.

    • @Jason Ford even says that they introduced the Bronco in 66. Anything listed as being earlier than 1966 would be incorrect.

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