Mercedes-Benz unveils new watches for men and women

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The Women's chronograph Sport Fashion M3 is among the new watches unveiled by Mercedes-Benz | Daimler AG photos

Mercedes-Benz has launched its 2019-2020 watch collection of timepieces designed with “sensual purity” as their theme.

“Like the vehicles,” the company said, “all the models — from the classic, elegant and basic through to sporty — are characterized by the synthesis of functionality and emotion. The hallmark brand identity arises from the harmony of sensuous freeform surfaces and strictly geometrical formed elements. This lends to high-quality watches with a certain distinctiveness.”

Mercedes said the flagship of the watch fleet is the Swiss-made Men’s Automatic-Chronograph watch, Motorsport with a dial in black carbon fiber, with blue and silver accents, hands that can be read in the dark, and date display.

Men’s Chronograph Sport Fashion M3

Meanwhile, the Sport Fashion M3 Chronograph for men has “a fashionably dynamic appearance.” There’s also a Women’s Sport Fashion M3 watch with a stainless-steel housing, white leather strap and white ceramic bezel with rose-gold features and Swarovski crystals on the hour indices.

New models include the Classic Automatic and Chronograph Classic Rally watches. The Classic Automatic has a bronze housing “interplayed with the stainless-steel base and arches sapphire crystal” while the Chronograph Classic Rally has a square Carre shape and is presented in black, beige and Bordeaux colors.

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A former daily newspaper sports editor, Larry Edsall spent a dozen years as an editor at AutoWeek magazine before making the transition to writing for the web and becoming the author of more than 15 automotive books. In addition to being founding editor at ClassicCars.com, Larry has written for The New York Times and The Detroit News and was an adjunct honors professor at the Walter Cronkite School of Journalism and Mass Communication at Arizona State University.

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