HomeMediaImpala leaps forward among cars searched on ClassicCars.com

Impala leaps forward among cars searched on ClassicCars.com

Vintage Chevy moving up in interest from prospective buyers

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For the 1958 model year, Chevrolet labeled the top-trim versions of its Bel Air as the Impala sport coupe and convertible. The name traced to a large but sleek and graceful African antelope known for being able to leap as far as 30 feet and for the male impala’s lyre-shaped horns.

A year later, Chevy’s Impala would be spun out as its own top-of-the-line model, and now available as a 2-door coupe or convertible or 4-door hardtop, sedan or station wagon, all of them drawing power from various V8 engines.

We present the above as backstory for our monthly report on the vehicles most searched by visitors to the ClassicCars.com Marketplace.

1964 Chevrolet Impala 409SS
This 1964 409SS is a high-performance Chevrolet Impala

Not only are a lot of folks searching for specific model-year Impalas on the site, but searches for Impalas of any and all years have surged from outside the Top-20 to 15th place, leapfrogging the likes of the Volkswagen bus, Buick, Pontiac Firebird/Trans Am, Oldsmobile and even Porsche, and to a position just behind the vintage Ford Bronco.

“From SS models to low riders, the Impala is an absolute GM icon due to its styling and various versions,” said Andy Reid, ClassicCars.com’s marketplace analyst and East Coast editor for the Journal.

“The beauty of the Impala from a collector’s perspective is that there is literally an Impala for every budget, with cars ranging in price anywhere from around $13,000 all the way up to more than $200,000 for a spectacular resto-mod.

“These cars have such a broad appeal to so many different kinds of collectors and the car’s fans are fiercely loyal to the model.”

Among specific model-year searchers, the 1964 Impala was third most-searched in February, the ’67 was fifth, the 14th and the ’63 was 18th.

While the Impala leapt forward, much of the rest of the lists remained the same. Among year-make-model searches, the 1969 Ford Mustang continued to hold the No. 1 position, with the ’67 Mustang second. In the more generic all-years searches, Chevrolet remained No. 1, though Ford edged out its own Mustang for second place, while the Buck Grand National, Chevrolet C-10, Dodge and Chevrolet Chevelle retained their positions among the top-10.

Larry Edsall
Larry Edsall
A former daily newspaper sports editor, Larry Edsall spent a dozen years as an editor at AutoWeek magazine before making the transition to writing for the web and becoming the author of more than 15 automotive books. In addition to being founding editor at ClassicCars.com, Larry has written for The New York Times and The Detroit News and was an adjunct honors professor at the Walter Cronkite School of Journalism and Mass Communication at Arizona State University.

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