To celebrate the return of the Bronco, Ford has partnered with Kid Trax Toys to make sure even the youngest car enthusiasts can enjoy the new 4×4 SUV.
The kid-sized, interactive Bronco is designed to mimic the features of its grown-up counterpart, including running lights, sport bucket seats and a spare tire on the rear.
It also comes with removable doors and a bed cover so the kiddos can give their Bronco three different looks.
To make the driving experience lifelike, it’s equipped with real foot pedal acceleration that propels the truck to a max of 5 miles per hour, a working FM radio with an MPS player input and Power Trax rubber traction strips on the tires.
It’s powered by a 12-volt battery and comes with a wall charger so the kids can hit the streets, or sidewalk, at a moment’s notice.
“After nearly 25 years, it is an honor to re-introduce and re-imagine one of Ford’s most iconic vehicles alongside our partners at Kid Trax Toys,” Ford’s US consumer marketing manager, Mark Grueber, is quoted in a news release. “Our hope is that the children of Ford Bronco enthusiasts can experience the same level of joy and excitement that is felt by their parents!”
The Ford Bronco by Kid Trax costs $499.99 and is available for purchase at Target.
To learn more, visit Kid Trax Toy’s website.
