The Pick of the Day is a 1963 Buick Riviera that “will instantaneously transport you back to the classic, original, perfection that was the groundbreaking design, form and engineering of the 1963 Riviera,” according to the Marina Del Rey, California, private seller advertising the car on ClassicCars.com.
“Riviera is a state of mind, inspired by the winding glamour and effortless cruising of the European, captured here in an iconically American fashion,” the seller continues.
The odometer shows only 40,790 miles, which according to the seller, are original to the car.
“It has lived its entire life within a 40-mile stretch of the California Riviera from San Pedro to Marina Del Rey,” the seller states.
Buick debuted the Riviera in October 1962 as GM’s “personally luxury car” created to compete with the Ford Thunderbird. Its powerful V8 engine, luxury features and “knife-edge” styling – penned by GM stylist Ned Nickle under the legendary GM design director Bill Mitchell – made the Riviera a huge hit.
This is the “rare 1963 – 401 cu in, 7-liter, 445 Wildcat Nailhead version, with 2-speed auto turbine transmission,” the seller notes.
“The 445 V8 is especially rare in the 1963 model year in which it was introduced,” the seller adds. “With only 2,601 produced of 40,000 total Riviera units, adding to the desirability and collectability of the ’63.”
The seller notes the Riviera has “undergone a multi-year, fully documented $31k, complete mechanical restoration” performed over 3 years.
The restoration consisted of an engine rebuild, including carburetor and electrical, a transmission rebuilt with an original GM kit, replaced shocks, tires, hoses and suspension, and a dual-hydraulic-system upgrade for the brakes, the ad states.
Finished in its original Bronze Mist paint over a white leather interior, this vehicle is a “spectacular example and a true expression of the original Riviera,” the seller says.
The asking price is $34,900.