HomeThe MarketGooding all-online auction reaches more than $9 million

Gooding all-online auction reaches more than $9 million

Collector cars and automobilia items sold at 77 percent rate in 5 days of bidding


With three cars selling for more than $1 million each, Gooding & Company wrapped up its October 2020 Geared Online auction with 51 of 66 of the collector car and automobilia lots sold, a 77 percent sell-through rate, and total results of $9,284,031, including auction fees.

A factory prototype 1956 Maserati A6G/54 Spider was the highest selling car in the five-day all-online auction, reaching $1.892 million.  The next highest seller was a 1964 Ferrari 250 GT Lusso, which went for $1.43 million, followed by a 1957 Mercedes-Benz 300 SL Gullwing, which achieved $1.254 million.

The Geared Online auction also featured a small, select group of automobilia treasures, with every lot sold.  Highlighting the sale was a 1990 Claude Botin 250 Testa Rossa child’s rideable car, which sparked a bidding war and finally sold for an adult-level $30,625.

The miniature Ferrari sold for full-scale money

“Our Geared Online sales have proven to be incredibly successful thanks to our team of specialists and their expertise in consigning unrestored gems and top of the category collectibles,” David Gooding, president and founder of the Santa Monica, California, auction company.

“These sales have offered a distinguished array of cars and automobilia that are trending among collectors and blue-chip marques, encouraging continued confidence among our buyers in the quality consignments.”

The top-5 sales for the Geared Online auction were:

1. 1956 Maserati A6G/54 Spider, sold for $1,892,000

2. 1964 Ferrari 250 GT Lusso, sold for $1,430,000

3. 1957 Mercedes-Benz 300 SL Gullwing, sold for $1,254,000

4. 1956 Mercedes-Benz 300 Sc Cabriolet, sold for $748,000

5. 1975 Lancia Stratos HF Stradale, sold for $451,000

6. 1949 Bentley B Special Speed 8, sold for $412,500

7. 1972 Ferrari Dina 246 GT, sold for $275,000

8. 1962 Rolls-Royce Silver Cloud II drophead coupe, sold for $275,000

9. 2005 Ferrari 275M Maranello, sold for $275,000

10. 1954 Alfa Romeo 1900C SS coupe, sold for $220,000

(All results include auction fees)

Gooding’s next Geared Only auction will be the first of three sales featuring automobilia collected by legendary American racing driver Phil Hill, beginning November 30 with the first lot closings on December 11.  For more information, visit the Gooding website.

Bob Golfen
Bob Golfen
Bob Golfen is a longtime automotive writer and editor, focusing on new vehicles, collector cars, car culture and the automotive lifestyle. He is the former automotive writer and editor for The Arizona Republic and SPEED.com, the website for the SPEED motorsports channel. He has written free-lance articles for a number of publications, including Autoweek, The New York Times and Barrett-Jackson auction catalogs. A collector car enthusiast with a wide range of knowledge about the old cars that we all love and desire, Bob enjoys tinkering with archaic machinery. His current obsession is a 1962 Porsche 356 Super coupe.


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