During the final session of McPherson College’s recent “Wheels of Change” webinar series, professor Ken Yohn talked about how Harley Earl had enlightened not just car buyers but the entire American public to the fact that style wasn’t something only for Hollywood stars and sports heroes. Style was for everyone.
Yohn noted that in the mid-1950s, GM’s design department (then known as GM Styling) not only produced a booklet to teach the public about style and design, but also a movie about “the look of things.”
There were followup questions from webcast viewers asking for details on that video, The Look of Things, which we present here today.