Carlisle Auctions partners in new online collector car auction effort

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Awesome Joe
Promotional image for new online auction company | Awesome Joe Auctions illustration

Cyber Monday marked the launch of yet another online collector car auction effort with Carlisle Auctions and Andy Lally Alive joining to create Awesome Joe Auctions.

“We work to ensure the safety of online transactions by subjectively assessing vehicles with the utmost regard for value and credibility standards,” Lance Miller, co-owner of Carlisle Auctions, was quoted in the announcement. 

“From the start we offer buyers and sellers a streamlined purchasing experience, with a growing network of partners that provide everything from financing to logistical support once the auction ends.”

Carlisle Auctions is the consignment arm of Carlisle Events, the Pennsylvania-based company that organizes a series of car shows, some with accompanying vehicle auctions. Andy Lally Alive’s website says it is a marketing and technology developer. The company bears the name of racer Andy Lally and was co-founded by David Atadan.

The new online auction is named in tribute to Awesome Joe Racing, a New Jersey-based racing team founded by Jerry Raffa. The team and the racing house “are represented by the bad-boy-in-a-leather-jacket mascot, Awesome Joe, who touts the wry humor and skill of a mechanic that can tell what your ride has under the hood at a glance,” according to the news release.

According to the news release, consignments are free unless sold, and successful bidders will pay only a 2 percent commission.

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For details, and to see vehicles available for bidding, visit the Awesome Joe Auctions website.

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A former daily newspaper sports editor, Larry Edsall spent a dozen years as an editor at AutoWeek magazine before making the transition to writing for the Web and becoming the author of more than 15 books. In addition to being Editorial Director at ClassicCars.com, Larry has written for The New York Times, writes a weekly automotive feature for The Detroit News and is an adjunct honors professor at the Walter Cronkite School of Journalism and Mass Communication at Arizona State University.

1 COMMENT

  1. Larry, you neglected to mention was this new site also charges the seller 3% if the car sells, so the company still gets five percent. The other disturbing fact out of the gate is all of their inventory at launch is listed as "Individual Seller: when in fact its from two dealers out of Florida. Just what the collector car hobby doesn’t need: a dealer-filled website

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