Menswear fashion designer Todd Snyder has worked with Champion, New Era, Timex and others, and now he’s collaborated with the FJ Company on what may be a limited run of Toyota FJ43 Land Cruisers. It is the designer’s first automotive project.
“The way The FJ Company expertly preserves the character of classic Toyotas, while subtly updating them for modern day, is similar to how I approach my own design work,” Snyder is quoted in the news release.
“Partnering with Nelson and his team at The FJ Company was a natural fit, as we share a deep appreciation for the classics and many of the same style ideals.”
“Working with Todd was a dream collaboration for us – his ethos of vintage style for the modern gentleman aligns perfectly with our vision of combining the joy of driving a classic Land Cruiser with modern-day comfort and technology,” said FJ Company chief executive Nelson Calle.
The rebuilt Toyota 4×4 has an updated Toyota engine, transmission, suspension, brakes and power steering on a restored original chassis. Snyder’s sartorial touches include a Red Wing Shoes-leather interior and four custom paint color options — Slate Grey, Camel Tan, Oxblood Red or Military Olive.
To celebrate the partnership, Snyder is selling his original custom-designed Slate Grey FJ43. Other limited-edition examples can be ordered for prices starting at $187,000.
Based in Miami but with service centers in Dallas and Aspen, The FJ Company specializes in the restoration and updating of 1970-1983 Toyota FJ40 and FJ43 Land Cruisers.
For more information, visit The FJ Company website.
