This Suburban isn’t a Chevrolet

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You may think of the Suburban as Chevrolet’s full-size sport utility vehicle, but it wasn’t until the 1960s that Chevrolet finally won the rights to trademark the model name. Until then, the Suburban nameplate has been applied to many vehicles through the years. DeSoto, Plymouth, GMC, Nash and Studebaker all produced wagon-style vehicles that wore Suburban badges. 

One of those, a 1957 Plymouth Custom Suburban advertised on ClassicCars.com, is the Pick of the Day.

Although the seller is a Chrysler/Dodge dealer and was displayed at the dealership for 26 years, the 9-passenger station wagon is offered by a private seller. The car is located in Pascagoula, Mississippi.

“I am the 2nd owner,” the seller reports in the advertisement of this “great rare classic car.”

The seller adds that the Suburban is original except for paint, seat covers, battery, tires and brakes, and has been driven only 48,000 miles since new.

Tail fin detail

Plymouth redesigned its Plaza, Deluxe, Savoy and Custom Suburban models for the 1957 season, equipping them with prominent tail fins, dart-shaped bodies, wrap-around grilles with quad-style headlamp placements and other styling updates. The Standard Catalog of American Cars also points out that these vehicles rode on tubeless tires. 

“Can be a daily driver,” the advertisement says, adding that the car has been in parades and car shows, and has been garage-kept since new.

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“Only a few rust spots on back tail gate, one cracked door window and a couple of small dents that came with the wagon.”

The car’s original Fury 301cid V8 with 2-barrel carburetor powers this Suburban, which has a push-button automatic transmission, rear-facing third-row seat and power rear window. The car does not have air conditioning, power brakes, power steering or a radio. 

The car is blue with a blue-and-white interior with vinyl seating surfaces. The seller notes that it has been free of accidents or other problems. 

“This has been part of my family and the longest I’ve ever owned a car, but my kids are grown and gone now and I’m getting ready for retirement from my families car dealership after 36 years,” the seller says. “Someone will get this great one-of-a-kind that will still last a long time.”

The wagon is priced at $22,500.

To view this listing on ClassicCars.com, see Pick of the Day.

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A former daily newspaper sports editor, Larry Edsall spent a dozen years as an editor at AutoWeek magazine before making the transition to writing for the web and becoming the author of more than 15 automotive books. In addition to being founding editor at ClassicCars.com, Larry has written for The New York Times and The Detroit News and was an adjunct honors professor at the Walter Cronkite School of Journalism and Mass Communication at Arizona State University.

6 COMMENTS

    • I so disagree…These are cool and rare. I saw Jay Leno’s and is the exact color of this one… Through the years I’ve had great luck with old Mopar drive trains, etc. Thanks for showing this car it brings back great memories.

  1. Wow! These cars are so rare and so solid. Mopar cars are an amazing product, someone going to get a great deal and smile all the way to the bank. Beautiful Classic American car at its best.

  2. I love cuddas and challengers and chargers but this is where I draw the line! 9 passenger? Where are you going to find 9 people willing to humiliate themselves by sitting in this fugly mobile? This vehicle is safe, no self respecting mechanical crusher would touch it, not even the one that destroyed beautiful Christine!!!

    • Haters will hate I guess! In the vast sea of Nomads I applaud this refreshing "Pick of the Day" Wagon because of being a 62 year old time capsule in almost original condition. Believe me it is hard to maintain something like it for so long…I would be proud to cruise in it and park next to my Prowler and Hellcat!

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