H&H Classics reports 69 percent sell-through for its first online sale
A year ago, the six-engine SnakePit custom car crafted in 1975 by George Barris was being advertised for sale for $750,000. This past weekend, the car, which is not in running condition, sold for £51,750 ($67,500) at an online collector car auction staged by British company H&H Classics.
“The highest price of the day went to the outlandish Barris Snakepit,” H&H reported, adding that nearly 50,000 people visited the online catalog in the run up to the sale and that 550 people took part in the live webcast, which resulted in a 69 percent sell-through rate.
The auction docket included 36 vehicles. Totals sales amounted to £232,000 ($300,500).
H&H said SnakePit sold to a collector in Qatari, and that the consignor was thrilled since she got three times what her late father had paid for the Barris creation.
A re-creation of a 1977 Jaguar D-type sold for £33,750 ($44,050), a 1987 Mercedes-Benz 300 SL went for £28,125 ($36,710) and a 1978 Ford Fiesta 950 that had been driven only 141 miles since new brought £14,625 ($19,100).
“Today’s result is an absolute vindication of our faith in the future and of the latest technology,” said H&H founder Simon Hope. “In essence we have simply opened our doors to the world. Why wouldn’t you want to do that? Had we relied today on a physical audience the snow and ice and traffic mayhem would have hurt the sale. And as it happened, our top bidder from Qatar had no problem in getting to us. So we can honestly say to sellers – we can offer you the world.”2 comments