Are you giving someone a car this holiday season?

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Are you giving someone a car this holiday season? | ClassicCars.com
Who wouldn't like to find a big red gift bow on a shiny new Corvette under their tree? | Car Bow Store photos

New car dealers aren’t the only ones who can get those big red bows to put on cars this time of year. The Car Bow Store is based in Warminster, Pennsylvania, and it produces car-sized bows in several variations for sale not only to dealerships, but reports that 40 percent of its business comes from sales to consumers for gift-giving occasions.

Big car bows first became popular in the 1980s, the company reports, but by 2000 the American company closed in the face of low-cost off-shore competition.

In 2012, Car Bow Store opened with a mission to bring the business back to the United States. By buying supplies in bulk quantities, and by providing high-quality products, the company discovered it not only could be competitive, but could excel.

Are you giving someone a car this holiday season? | ClassicCars.com
Bows also available in velvet ribbon

“The imported car bows aren’t something you would be proud to put on a car,” Car Bow Store co-founder Michael Rudolph is quoted in a company news release. “They are flimsy, the ribbon is semi-transparent, and they have glue splattered all over them…We make a quality product that you can be proud to put on your car.”

That first year, Car Bow Store sold 5,000 bows. The company currently sells about 25,000 giant bows each year. Rudolph manufactures the bows in the United States with craftsmanship, good materials and quality control has led to the company’s success.

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Car bows are available in various sizes, including a green and red “Happy Holidays” design. There also is a “Happy Birthday” version, and some bows attach to a car with magnets. Prices range from $4.95 to $99.95, with most of the car-sized bows in the $35 to $50 range.

For more information, visit the company website.

 

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A former daily newspaper sports editor, Larry Edsall spent a dozen years as an editor at AutoWeek magazine before making the transition to writing for the web and becoming the author of more than 15 automotive books. In addition to being founding editor at ClassicCars.com, Larry has written for The New York Times and The Detroit News and was an adjunct honors professor at the Walter Cronkite School of Journalism and Mass Communication at Arizona State University.

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