HomePick of the DaySports tradition: 1967 Morgan Plus 4

Sports tradition: 1967 Morgan Plus 4


One of the most amazing companies in the automotive world is the Morgan Motor Company of Great Britain. Morgan was founded in 1910 and is somehow still a privately held, family run business, building sports cars in much the same way that they have been building them since the company began.

There are no assembly lines, no automated anything. The Morgan car was and still is a completely handmade car, something that sets Morgan apart from every other car manufacturer. The cars are built one at a time by people who care and love what they are doing, many of them the sons, daughters or grandchildren of former employees.

The fact that Morgan still builds great vintage sports cars in 2017 is nothing short of a miracle. The Pick of the Day is now 50 years old, a 1967 Morgan Plus 4 four-seater located in Stratford, Connecticut.

Sports tradition: 1967 Morgan Plus 4 | ClassicCars.com Journal
The Plus 4 has a rudimentary back seat

Morgan cars always seem to have interesting stories, and this one is no exception. According to the seller, this car was ordered new from the factory by a NATO officer stationed in the UK that was to be used when he was in England. When his tour was up, it returned home with him to the United States.

The dealer seller knows this car well, having sold it to its current owner 10 years ago, according to the ad on ClassicCars.com. The seller, a noted expert in Morgan cars, says that this Morgan has an excellent chassis, excellent wood floors and framing (very important as replacing wood requires taking the entire car apart), excellent rear wheel wells and dark green paint in excellent shape.

Sports tradition: 1967 Morgan Plus 4 | ClassicCars.com Journal
Correct and intact, the original interior looks good

The correct leather interior is also in very good condition, showing minimal signs of wear, the ad says, and the chrome, trim, engine bay, wiring and electrics are all in excellent shape. The car features a new top, side curtains, and tonneau cover, all items that are expensive to replace if not in good shape.

The engine shows no exhaust smoke when running, the seller adds, and has excellent oil pressure and compression, and the car is fast.

There is really no other car like a Morgan; the driving experience is pure 1950s. They are simple to maintain and as collector cars, that seem to always at least hold their values. This Plus 4 has an advertised price of $39,900, which is market correct for a car this nice.

To view this listing on ClassicCars.com, see Pick of the Day

Andy Reid
Andy Reid
Andy Reid's first car, purchased at age 15, was a 1968 Fiat 124 coupe. His second, obtained by spending his college savings fund, was a 1966 Ferrari 330 GT 2+2. Since then, he has owned more than 150 cars—none of them normal or reasonable—as well as numerous classic motorcycles and scooters. A veteran of film, television, advertising and helping to launch a few Internet-based companies, Reid was a columnist for Classic Motorsports magazine for 12 years and has written for several other publications. He is considered an expert in European sports and luxury cars and is a respected concours judge. He lives in Canton, Connecticut.


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