SEMA Seen: 1969 Chevrolet Camaro 50/50

SEMA Seen: 1969 Chevrolet Camaro 50/50

In 1963, the Specialty Equipment Market Association was founded and in 1967, the first SEMA show was held under the grandstands in Dodgers Stadium.

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1969 Chevrolet Camaro 50/50 | Photography by Hans Marquez

In 1963, the Specialty Equipment Market Association was founded and in 1967, the first SEMA show was held under the grandstands in Dodgers Stadium. The inaugural show featured around 100 booths and attracted 3,000 attendees.

This year marks the 50th SEMA Show and to celebrate, builder Rob Phillips and his team at PCHRODS created a 1969 Chevrolet Camaro 50/50 – half luxury and half performance.

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Cover being taken off the Camaro during the unveiling

The Camaro was unveiled at the Hedman Hedders booth and showcases the company’s newest stainless-steel mid-length LS-Swap headers fitted to the LS3 powering the Camaro. Engine modifications include an ASA Camshaft, Hamburger’s performance throttle body spacer, Holley Performance HP EFI, and Billet Valve Covers created by the Ring Brothers.

The Camaro is shown in Charcoal Metallic paint from BMW’s 2015 line up complete with black rally stripes and is controlled with a Tremec T-56 magnum 6-speed transmission with Centerforce DYAD clutch and hydraulic throwout bearing.

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Owner with his built Camaro

An aggressive stance is achieved with a set of custom three-piece Forged Intro Wheels, sized 18×10 in the front and 18×12 in the rear, wrapped in BFGoodrich rubbers. A set of custom Baer 6-piston calipers with 14-inch rotors are seen peeking out behind the wheels.

To complement the stunning charcoal paint, the interior of the Camaro has been adorned with Garrett Leather and Alcantara Suede. The door panels and headliner were sourced from Marquez Design while the look is finished with a custom carbon-fiber dashboard.

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