HomeThe MarketMarket report: Pickups really picking up in value

Market report: Pickups really picking up in value


1948 Ford F-100 | Hagerty photo
1948 Ford F-100 | Hagerty photo

‘There was a time when trucks were only used by collectors to tow a car to the show, but now they are seriously collectible in their own right,” McKeel Hagerty is quoted in a news release from the classic car insurance and vehicle price-guide publisher that bears his family’s name.

Hagerty’s quote was part of a report from Hagerty, the company, that classic pickup trucks have become the fastest-growing segment in the marketplace. Hagerty research indicates that in the past five years, classic pickup trucks have increased in value by 56 percent while the average rate of growth in the various segments of the market has been 13 percent.

The company also notes that as a result of this trend, the number of classic pickup trucks offered by the top 15 North American classic car auction companies has doubled within the last three years.

“Classic pickups are one of the easiest ways to enter the collector world,” McKeel Hagerty added. “They are readily available, easy to work on and very affordable.”

Hagerty research reveals that nearly 90 percent of classic pickup trucks on the road are either Fords or Chevrolets, and that among the most popular with enthusiasts are the 1961-72 Ford F-100 and the 1960-72 Chevrolet C10.

However, Hagerty also notes that, “Other makes are being noticed by collectors, as several generations of pickups are seeing significant value increases since 2010. The top five pickups for value increases are:

Vehicle2010 value2015 valuePercent increase
1958-59 Studebaker Scotsman $8,600$15,500+ 80%
1960-66 Chevrolet K10$5,118$9,046+ 76%
1948-52 Ford F-1$6,610$10,720+ 62%
1948-54 Chevrolet 3100$8,643$13,571+ 57%
1948-52 Dodge B-Series$6,320$9,420+ 49%
Larry Edsall
Larry Edsall
A former daily newspaper sports editor, Larry Edsall spent a dozen years as an editor at AutoWeek magazine before making the transition to writing for the web and becoming the author of more than 15 automotive books. In addition to being founding editor at ClassicCars.com, Larry has written for The New York Times and The Detroit News and was an adjunct honors professor at the Walter Cronkite School of Journalism and Mass Communication at Arizona State University.

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